Overview
Stoke-on-Trent is undergoing regeneration with bet365 as a major employer and growing logistics and manufacturing sectors.
The median salary in Stoke-on-Trent is £27,500 per year. With a cost of living index of 58/100 (London = 100) and average rents of £600/month, residents typically retain £22,400 per year in real spending power after rent — an important figure that headline salaries don't reveal.
Cost of Living: Stoke-on-Trent vs UK Cities
Cost of living index where London = 100. Lower score = more affordable. Stoke-on-Trent is highlighted.
London
100
Edinburgh
79
Bristol
78
Manchester
72
Leeds
70
Birmingham
68
Cardiff
66
Liverpool
65
Sheffield
63
Newcastle
61
Best Paying Jobs in Stoke-on-Trent
Full city salary breakdown coming soon. Browse all UK salary guides →
Stoke-on-Trent Job Market at a Glance
| Median Annual Salary | £27,500 |
| Cost of Living Index | 58/100 |
| Average Rent (1 bed) | £600/mo |
| Real Take-Home After Rent | £22,400/yr |
| Unemployment Rate | 6.2% |
| Job Growth (YoY) | ↑ 3% |
| Population | 255,000 |
Top Industries in Stoke-on-Trent
Manufacturing
Ceramics
Healthcare
Retail
Logistics
Major Employers in Stoke-on-Trent
NHS
bet365
Britannia Building Society
Keele University
Compare Stoke-on-Trent with Other Cities
Stoke-on-Trent vs London
£27,500 vs £52,800
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Stoke-on-Trent vs Manchester
£27,500 vs £36,500
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Stoke-on-Trent vs Birmingham
£27,500 vs £33,200
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Stoke-on-Trent vs Edinburgh
£27,500 vs £38,900
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Stoke-on-Trent vs Bristol
£27,500 vs £38,200
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Stoke-on-Trent vs Leeds
£27,500 vs £34,800
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Data Sources
ONS Regional Stats 2026
HMRC PAYE Data
Rightmove Rental Index
Numbeo UK
Reed.co.uk